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One of the most exciting parts of wedding planning — shopping for your gown!! — can also be one of the most stressful. (This from the girl who broke down in tears after her second appointment… embarrassing but true! That’s a story for another day.) We’re all about helping you reduce the wedding planning stress and up the fun as much as possible, which is where smart planning ahead of time comes in.

As you decide which bridal salons to visit, of course you want to consider their reputation (are they known for being pushy? Intuitive? Kind?), but another thing to consider is whether they carry designers whose lines match your aesthetic. Most boutiques include a list of their designers on their websites, but if you aren’t familiar with the lines, you’re probably still stumped.

Today, the ladies of Twirl Boutique in Lexington, one of our favorite bridal boutiques in the South, are here to give us a brief glossary of bridal designers broken down by bridal aesthetic. Take note of the designers that most closely mirror your style, and get ready to try on some perfectly “you” dresses – hopefully with only happy tears along the way!

Graham Terhune, Cheyenne Schultz, Erin Wilson, Clark Brewer

Who you are: The bohemian bride
What’s your style: You have a whimsical aesthetic and are planning a wedding with market lights, a lush, green bouquet, and a view of the mountains.
Designers you should consider: Claire Pettibone, Watters, Ivy & Aster, Sarah Seven, Christos, and Hello Darling by Heidi Elnora
Take a look at: “Sunny Darling” by Heidi Elnora

Conrhod Zonio, Mustard Seed Photography, Abby Jiu, Bamber Photography

Who you are: The city chic bride
What’s your style: You love clean lines, minimalism, rooftop receptions, and pops of bold accents that make a statement.
Designers you should consider: Hayley Paige, Amsale, Christos, Lela Rose, Anne Barge, and Ines Di Santo
Take a look at: “Ryland” by Anne Barge Blue Willow

Kate Headley, Kristen Kilpatrick, Amy Arrington, Sawyer Baird

Who you are: The elegant bride
What’s your style: You’re planning a black tie wedding, of course, and you love your groom in a white dinner jacket. You feel most at home twirling under a ballroom chandelier or in the middle of a black and white dance floor.
Designers you should consider: Justin Alexander, Monique Lhuillier, Pronovias, Romona Keveza, Lazaro, Carolina Herrera, Anne Barge, Hayley Paige, and Ines Di Santo
Take a look at: “Londyn” by Hayley Paige

Eric Kelley, Melanie Gabrielle, Lexie Bush, Amy Arrington

Who you are: The classic Southern bride
What’s your style: You’ll carry your grandmother’s hanky wrapped around your magnolia bouquet down the aisle, with pearl studs in your ears and a glass full of sweet tea waiting for you at your reception.
Designers you should consider: Stella York, Heidi Elnora, Modern Trousseau, David’s Bridal, Anne Barge, Lela Rose, and Monique Lhuillier
Take a look at: “Lacey Williams” by Heidi Elnora

Landon Jacob, Natalie Watson, Rachel Red, Natalie Watson

Who you are: The beach bride
What’s your style: You only truly exhale when you’re beside the ocean with sand in your toes. You’re planning to celebrate with a small circle of your favorite people at a colorful rental property in August.
Designers you should consider: Watters, Sarah Seven, Stella York, David’s Bridal, Amsale, Christos, and Ivy & Aster
Take a look at: “Amanda” by Amsale Nouvelle

Chris Isham, Becca Lea, Sam Stroud, Landon Jacob

Who you are: The farmer’s daughter bride
What’s your style: You address a group of friends as “y’all,” love a vintage pick-up truck with a bed full of flowers, and will seat your guests on hay bales underneath a sweeping oak tree.
Designers you should consider: Stella York, Heidi Elnora, David’s Bridal, Modern Trousseau, and Anne Barge
Take a look at: “6124” by Stella York

Jennifer Stuart, Jodi Miller, Olivia Griffin, Greer Gattuso

Who you are: The Ava Gardner bride
What’s your style: Born in the wrong decade, you’ve mastered the sleek chignon, prefer champagne for all occasions, and can’t resist the dance floor if Ella Fitzgerald is playing. You’ll rock a swipe of red lipstick on your big day.
Designers you should consider: Claire Pettibone, Justin Alexander, Pronovias, Lazaro, and Ines Di Santo
Take a look at: “8726” by Justin Alexander

We couldn’t think of a better place to start your dress search than Twirl Boutique in Lexington, Kentucky. Ty, Liz, and the rest of their sweet staff are dedicated to finding you the perfect dress and delivering a fantastic experience right alongside it! Twirl carries Stella York, Justin Alexandar, Hayley Paige and Blush by Hayley Paige, Hello Darling and Build a Bride by Heidi Elnora, Nouvelle Amsale, and Blue Willow by Anne Barge. Find out more on their site!

This post is sponsored by Twirl Boutique, a Southern bridal salon we’ve loved for years. Thank you for your support of the brands who make Southern Weddings possible!

emily Written with love by Emily
1 Comment
  1. avatar Formalshop reply

    This is helpful for the green hands who are looking for wedding gown, thanks

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Shopping for a gown can be one of the best experiences during wedding planning, or one of the worst. There are, of course, many factors that play into how your experience pans out, but the bridal salon you choose obviously plays a huge role. That is just one reason why we’re so thrilled to introduce y’all — and especially our Alabama brides — to one very special boutique.

I adore the story of White Dresses Boutique, so here it is from the horse’s mouth:

In the 1930s, a petite woman named Madie Ella Leonard opened a fine dress store in a tiny Alabama town. Convinced that mixing the fashions of the Big Apple with service drenched in Southern charm would create a shopping destination people would have to revisit, Madie purchased her first few lines of inventory and stocked the shelves with finery that would make any Southern lady swoon. Though met with a lot of people who told her tiny Alabama couldn’t handle couture, Madie went on to operate one of the most influential dress shops in Alabama – dressing Southern women for over 40 years.

Madie, who is now 108, passed her love of fashion down to her nieces – who she treated like the daughters she never had. With the same love of couture and desire to bring something new and innovative to the bridal market in Huntsville, Madie’s nieces, along with their mom, opened White Dresses. White Dresses blends couture bridal gowns with service drowned in Southern charm to create a bridal shopping experience unlike any other. The boutique offers Southern brides a carefully curated selection of exclusive couture gowns along with a personal experience that ensures each bride has the attention needed to select the perfect white dress for her special day.

White Dresses carries bridal gown designers that aren’t found in any other Southern bridal boutique. A few of their gorgeous lines include Marchesa, Hayley Paige, Sareh Nouri, Elihav Sasson, Stephanie Allin, Anne Maier-Ulla Maija, Jesus Peiro, and Rosa Clará. They also carry Elihav Sasson, and are the only salon in the United States to do so! We adore their clean, romantic, fashion-forward style!

White Dresses is located in Huntsville, Alabama, and you can learn much more about them on their website. I’d also encourage you to check out their Blue Ribbon Vendor listing — their interview is so fun! Last but certainly not least, keep an eye on their trunk show schedule. In March, they are welcoming Blush by JLM Couture and Intuzuri to town!

How was your wedding dress shopping experience? How many salons did you visit? Let us know in the comments!

emily Written with love by Emily
4 Comments
  1. avatar Style Sweets Magazine reply

    That dress in the window is delightful! Love it.

  2. avatar Amy reply

    This wonderful post sent me in search of more information on Madie Ella Leonard and I noticed that she passed away on Monday: http://www.cullmantimes.com/obituaries/x1633481512/Madie-Ella-Martin-Leonard.

    I am so glad that she had a good, long life and inspired her nieces to continue the family business. What a lovely shop!

  3. avatar Jordan McBride reply

    I adore this post. The boutique sounds just lovely and the story behind it makes my heart swell up! I would love to be able to take one of my brides shopping here!

  4. avatar Kelly reply

    What a charming little background story!!!! I love it! I visited only two dress salons in search for my gown — and revisited the first when the time came to make a decision! :) The One was the first one I tried on that third shopping trip (third time’s a charm!)!!!

Southern Weddings reserves the right to delete comments which contain profanity or personal attacks or seek to promote a business unrelated to the post.  And remember: a good attitude is like kudzu – it spreads.  We love hearing your kind thoughts!

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