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Depending on what month you get engaged and what month you’d like to get married, it’s easy to feel intense pressure right from the get-go to check certain things off your wedding planning to do list. Aside from the biggies like booking a venue, “order a wedding dress” is usually high on the list of priorities (and sometimes anxiety triggers, too). There’s a reason experts urge you to make a quick decision, but if you’re working with a shorter timeline, don’t lose hope! Read on for our thoughts when you should order your wedding dress.

A designer gown (think Amsale, Anne Barge, or Monique Lhuillier) will generally take 5-8 months to arrive at your bridal shop after you’ve placed your order.

A gown from a larger retailer/label (think David’s Bridal or Alfred Angelo) will often arrive at the shop more quickly, usually in 1-2 months.

An off-the-rack gown (think BHLDN or J.Crew) can be shipped as quickly as overnight! Likewise, if you purchase a sample gown at a salon (the dresses brides try on – usually retired once that gown’s season has passed), you can take home your dress with you the same day. Of course, buying a non-bridal gown (like from Shopbop or Nordstrom) generally means a quicker or even same day turnaround, too.

Of course, the most reliable estimate will come from the salon where you purchase your gown – they are very familiar with each designer and can help you know what to expect! With any of these options, plan to leave 6-8 weeks for alterations after your dress arrives (usually 2-3 appointments).

Taking all of that into account, we recommend starting the dress shopping search as early as 15-10 months before your wedding date, but only after you’ve determined your location, venue, and the time of year of your wedding, as each of these factors will have a big impact on what type of gown feels appropriate.

I’d love to hear: How far in advance of your wedding did you order your dress? I started looking for a gown in August and purchased mine in November, nine months before my September wedding!

P.S. Ready for more dress shopping tips? Check out our YouTube channel, where we have a series of four videos to take you from inspiration to purchase!

We’ll be sharing a quick and simple piece of wedding planning advice based on our most frequently asked questions once a week! Feel free to email us with your own question, or pick up a copy of the Southern Weddings Planner for all of our best resources in one place!

emily Written with love by Emily
6 Comments
  1. avatar Jasmine reply

    I ordered my dress this past January for my wedding in October 2015. But, I started trying on dresses in August 2014

    • avatar Emily reply

      I’ll bet it’s beautiful! That sounds like a perfect amount of time for shopping!

  2. avatar Bethany H. reply

    I started looking for a dress in February and purchased mine in April, 11 months out from my May wedding!

  3. avatar Abby reply

    I got engaged in July, ordered my dress in August after shopping for a few days and visiting about 4 stores. The dress (Watters) came in late December. Luckily I didn’t need many alterations, just cups put in so I didn’t wear a bra and it was ready the week of my wedding February 7! So it can be done in a shorter amount of time. I didn’t want to wait to get married just to wait on the dress and luckily it came in time! :) House of White in Newburgh, IN is phenomenal. Worth a trip!

    • avatar Emily reply

      That sounds perfect! I think the whole process can often take less time than the usually-quoted advice, but experts err on the side of caution because a no-show wedding dress is much worse than a wedding dress sitting in your closet for a few months!!

  4. avatar Takita Mason reply

    How can I purchase a Southern bride binder

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Wedding dress shopping – usually one of the first (and most fun!) wedding planning tasks you’ll check off! But how enjoyable of a process it is sometimes depends on how well you’ve planned for your bridal shop visits. We have lots of wedding dress shopping tips to share, but today, we’re focusing on one piece: whom should you bring wedding dress shopping?

A lot of folks will tell you to focus on the number of people you’re bringing to the appointment (usually to say, “don’t bring too many!”). We actually think the TYPE of people is much more important. You want to ask guests who will be supportive, kind, and excited for this step in your wedding planning process. You’re not really looking for guests who will make the experience all about them, or who will share their opinions in an overly judgmental way. If only your best friend falls into the first category? She’s the one who’s coming. If mama, mama-in-law, grandmama, sister, and best friend fit the bill? That sounds like a fabulous bonding experience. (Just be sure to check in with the bridal salon beforehand – some limit the number in your entourage because of space constraints!)

In my own dress shopping journey, I ran the gamut – my first appointment was with my mother-in-law and two sisters-in-law, my second appointment was with my Mom and two sisters, and my third appointment was with just my Mom. Thankfully, they were all sweet experiences!

I’d love to hear: who/how many people did you bring to your dress shopping appointment(s)? How did it go?

P.S. Ready for more dress shopping tips? Check out our YouTube channel, where we have a series of four videos to take you from inspiration to purchase!

We’ll be sharing a quick and simple piece of wedding planning advice based on our most frequently asked questions once a week! Feel free to email us with your own question, or pick up a copy of the Southern Weddings Planner for all of our best resources in one place!

emily Written with love by Emily
8 Comments
  1. avatar Maegan Loudermilk reply

    Shopping for your wedding dress is one of many experiences that most brides only dream of, and what a memorable one! When I went shopping for my wedding dress I made sure to bring with me my biggest support group, who would be honest but also just as happy and excited for me. I think as a Southern Bride, it’s most important to invite your mom. This wedding is not only for you and your fiancé, it is for her as well. Think about your grandmothers as well, they are often full of great advice. I also recommend inviting a close friend, whether it be your MOH or your trusty sister who will tell you how beautiful you are but also will be honest with the dress. Whoever you choose to invite, keep it small and intimate. This time is about you, and your moment! Enjoy every step of this process and enjoy this time that everyone celebrates you! Congrats!

  2. avatar Christina Hedges reply

    When I went dress shopping I wanted to keep it intimate. My sister and I actually went on the same day to get our dresses. She is 3 years older than me and got married 8 months after I did. We took our mom and that was ideal. We didn’t want to get a lot of opinions; since we were going together if we would have brought everyone included in both weddings there would have been 10 bridesmaids, two mothers in law, and our aunt and grandma and that would have gotten very muddy. So we decided on just our mom and the two of us.

  3. avatar Morgan reply

    It was just my mama and me. It kept it simple by not adding too many opinions to the mix and allowing me to purchase a dress that I really loved for the right reasons. Also, I really wanted to make it a special day for just us two…and it certainly was. :)

  4. avatar Lisa reply

    I went with just my mom and two sisters, and it was perfect for me. I wanted a super intimate experience and I didn’t want to be distracted by too many opinions. They were super supportive, honest, and excited for me–the perfect combination, I thought! :)

  5. avatar Tasia reply

    My wedding dress shopping experience was perfect! I surprised my mother-in-law and two sisters over thanksgiving with a trip dress shopping, and my mom (whose approval I got first) came with us as well. I wanted my whole wedding experience to be intimate and let my family know how special they were to me and the whole process. I opted to not invite anyone that fell in that second category.

  6. avatar Jenni reply

    I recently went wedding dress shopping and brought along my Mom and my two maids of honor. It went so perfectly! I ended up buying the third dress I tried on – my whole appointment only took an hour from browsing to checking out! I think the TYPE of people I surrounded myself with was most important – I value my Mom’s opinion always. My two best friends/MOHs balance each other out so well with their opinions and they always know what’s best for me. They all three cried as soon as I stepped out of the dressing room so we all agreed on THE ONE! I can’t wait to go back with this same group to pick out bridesmaid dresses because I know we’ll be successful :)

  7. avatar Anastasia Kristina reply

    I had my future mother in law and my mommy with me for my dress fitting! My mom and I flew into Houston because she and I knew that I wanted to have an appointment at BHLDN, and there aren’t many in America, but my fiance’s family lives in Houston – so it was perfect! When we drove to BHLDN, there was a designer dress pop-up sale next door, so we stopped by there first. I tried on all of these gowns that I had always imagined myself in, but they were so heavy and uncomfortable. It’s a good thing we headed to BHLDN next, where everything fell into place. My wedding planners had champagne waiting for us, the dresses were all beautiful, and I knew I had found the one once I tried it on! I can’t wait to wear it for real in June :)

  8. avatar Whitney Evans reply

    I love y’all but I have to say: it’s “Whom should I bring wedding dress shopping?”!

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I can clearly remember it: August rolled around, and suddenly, I was one month out from our wedding. (How did that happen??) The to do lists seemed to be multiplying before my eyes, and the thought of pulling together the rehearsal and rehearsal dinner details in addition to wrapping up ceremony and reception details seemed impossible. Thankfully, I had a gracious and capable sister-in-law who stepped in and took some of the pressure off me, but I know I’m not the only one who’s found herself in a similar situation.

Out of all the details you’re planning for your big day, the rehearsal itself might not seem like a terribly important one. However, because it will likely be the first time you’ll see many of your guests that weekend, emotions will be running high, and you might be just the teensiest bit stressed (though we hope not!). If you’re not working with a planner, it will fall to you to take control of your rehearsal, and even if you will have a planner on hand, there are steps you can take to help it run smoothly. Here are our best tips!

Weddings by Christopher & Nancy from Katie + Evan’s wedding

1. Set a hard-stop for projects. The goal should be to arrive at your rehearsal calm, happy, and ready to welcome your VIPs. In order to do this, I suggest setting a goal of having all details, DIY projects, and arrangements made one week before your wedding day. That way, you’ll be free to enjoy the folks coming into town early, to savor your last week with your fiance, to have the headspace to deal with the last-minute snafus that inevitably pop up, and to still be calm when your rehearsal rolls around.
2. Communicate early and clearly. Send out an email at least two weeks in advance of your wedding weekend to all of the ceremony participants (bridal party, family members, readers, soloists, etc.). Let them know where and when you’d like them to arrive, and what, if anything, they need to bring or wear. Be gracious if some folks can’t make it – rehearsals are often in the afternoon on Friday, during the normal workday. Communicate the same details to your vendors (officiant, musicians, etc.) so they know what to expect, too.
3. Prepare for the rehearsal. Decide in advance who is going to stand in what order at the altar, who is going to participate in the processional and recessional, if folks are sitting or standing… try to think through any questions that might come up so that they can be dealt with quickly and clearly. Print multiple copies of your ceremony timeline to distribute.
4. Arrive early to the actual rehearsal. I’d suggest arriving at least a half an hour before you’re asking participants to arrive. That way, you’ll have time to scout the ceremony space, making sure it looks like you’re expecting it to; greet the “church lady,” if you’re marrying in a chapel; and greet each beloved friend or family member as they arrive.
5. Rehearse with purpose. Depending on whether you’re working with a church lady, with a planner, with a day-of coordinator, with a friend who’s officiating for the first time, or with a pastor who’s presided over hundreds of weddings, the leader of the rehearsal can vary. In general, it’s good to give your officiant a chance to give any direction he’d like (our pastor reminded us all not to lock our knees!) and the church lady a chance to issue any directives for the use of the space. Then, read through the “bullet points” of the order of the service so everyone knows what will happen when (i.e. “first Lila will give her reading, then John will give his reading”). Next, practice the processional and recessional (see below). Finally, go over any musical cues with your musicians.
6. Start with the recessional. Processing and recessing can raise the most questions, even though it’s pretty simple! To rehearse in the most painless way possible, start with everyone where they’ll be for the bulk of the ceremony: bride and groom at the front, bridesmaids and groomsmen lined up in the right order, parents in their seats, etc. Then, have everyone recess up the aisle, staying in order. Once you get to the back of the church/space, you’ll be all set to practice the processional.
7. Make the hand-off. After your rehearsal wraps up is a great time to hand-off any wedding items a friend, planner, or day-of coordinator will be setting up the next day. Make sure everything is securely packed (big Rubbermaid tubs are helpful!) and clearly labeled. I also printed off a packet list (with diagrams and photos!) for our day-of coordinator of where things should go and how they should look.

With a smooth rehearsal under your belt, I hope you’ll be feeling finer than a frog’s hair split three ways and ready to dine at your rehearsal dinner! Putting in just a little effort on the front end to start your wedding off on the right foot will pay off handsomely in the days that follow.

Love this advice? We promise, there’s so much more in the Southern Weddings Planner, a must-have for every bride!

emily Written with love by Emily
3 Comments
  1. avatar Julie reply

    This is such the perfect timing for me. My wedding is in 11 days, and I am definitely feeling the to do list looming over my head. These tips are very helpful!

  2. avatar Amy reply

    Great article – enjoyed it! I create original wedding poems and speeches, for wedding rehearsal dinner – totally based on the customer’s input. I’d love to write for you today. Visit the site for details.

  3. avatar Wedding Rehearsal – Spunky Sapphire Events reply

    […] experts at Southern Weddings shared their best tips for conducting a flawless, smooth, and relaxed wedding rehearsal last week, […]

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