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Well, friends. I have to admit I’m getting a little sentimental over here. With all this newness comes a whole lot of nostalgia about days gone by at SW. When I started this blog, I just wanted a place to show local brides what I loved about weddings.  I’m a pretty passionate person.  I love a lot!  Long story short, I was living in Pensacola when I met my husband. We moved to Ventura, CA, where he was being stationed. While I was there, I worked for some event greats like Mark’s Garden, Corridan and Company, Colin Cowie, etc.  It was wedding design heaven.  I learned so much and couldn’t wait to show Southern brides what was out there. This was back when the only blogs I remember were Faye and Greer, Style Me Pretty and Snippet and Ink, among a small handful of others.

Photo above by Rae Leytham Photography. I say “back in the day” as if it was 30 years ago, but it was only 3ish years ago.  Time flies in the blog world!  So, my husband got deployed to Iraq and I moved back to Pensacola to stay with my family while he was gone. I needed something to keep my mind busy while he was at war and – inspired by my time in LA – I really wanted to show Southern brides that there was more out there.  So, I started the Southern Weddings blog in July 2007 with some local vendor friends and it took off like a freight train in Georgia! The very first design…

Ari thankfully came home from Iraq safely and – again, long story short – we moved here to Chapel Hill, NC. We launched the first print edition to rave reviews. It sold out in the first three months! In November 2008 we launched the second version of the SW blog…

And now… here we are with all new digs.  And a very sentimental me.  It’s been a wonderful journey, y’all.  I never ever thought I’d be sitting here at this desk with these lovely ladies to spend my days with, doing “work” that makes my heart happy, with so much love and support from readers like you.

A HUGE thanks to the team at Flosites for making this happen.  Ross, Dima, Alina and crew – you are the best.  Thank you, friends, for these wonderful years! Here’s to many more!

lara Written with love by Lara Casey
9 Comments
  1. avatar Katherine {flower & honey} reply

    I started reading SW Magazine about 10 months ago and the blog even less time than that. As a relatively new reader, it’s refreshing to find just how far your endeavor has come! Everyone involved with SWMag should be beyond proud, especially you, Lara. The new site is beautiful! :)

  2. avatar Emily Scott reply

    You inspire me, LC. Love You.

  3. avatar Elizabeth reply

    Lara, what an incredibly inspiring journey. I love that you never gave up, persevered, overcame and went big. The new site is beautiful, love it! Congratulations on this new chapter.

  4. avatar Sydney Dawn reply

    Awesome. I really like the progression of the web page designs. The new one seems much more fitting for y’all. It’s so cute and classy!

  5. avatar Natalie Norton reply

    Congratulations Lara! It is EXQUISITE! I am amazed by you every single day.

  6. avatar Wesley Leytham reply

    I cannot believe the journey we have all taken in the last 3 years. Anyone who doubts God has a plan for all of us has not walked a mile in our shoes for sure. Here’s to 3 more amazing years together! Glad to have all of you in our lives :-)

    • avatar Lara reply

      Thank you Wesley! We couldn’t have done any of this without you and Rae! We love you!

  7. avatar 2010: YEAR IN REVIEW « Lara Casey reply

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